Last year, 90% of SaaS companies said they planned to increase AI in their products, and many forecasted ambitious growth of 30–40%. But as actual growth rates slow and equity markets become less active, investors are expecting companies to show greater discipline in profitability, efficiency, and durable revenue.

This year, we’ll see what SaaS Capital’s 15th annual benchmark survey reveals, and why it stands apart as essential reading for SaaS executives.

The 2026 benchmark survey covers retention, growth, profitability, and efficiency across 1,000+ private B2B SaaS companies, producing one of the most comprehensive datasets available on real private-market SaaS performance. You’ll see where NRR and GRR benchmarks landed, how growth rates shifted across ARR segments, how well-performing companies differ from those falling behind, and what those patterns can tell leaders about resource allocation, product strategy, and planning for the year ahead.

In 2025, SaaS Capital introduced AI questions into the survey, showing that AI adoption was already widespread, product investment was near-universal, and companies were beginning to treat AI as both a product strategy and an operating-efficiency lever. This year, for the first time, you can see whether those findings marked a moment or a shift, and what that tells you about where the market is heading.

Fifteen years of consistent data means you get context, not just a number, providing the leverage you need to shape better decisions.

Key takeaways:

• The latest 2026 benchmarks for growth, retention, profitability, efficiency, and revenue-per-employee trends, with context on how your company compares
  

• New year-over-year AI insights on operational use, product integration, and whether last year’s investment plans became a broader market shift
  

• How SaaS leaders can use benchmark data to guide resource allocation, product strategy, retention priorities, and efficient growth in a market where profitability expectations continue to rise

Our Speakers: